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From Cow to Clown
A journey through the social web of animal compassion, environmentalism and vegetarianism - Chapter 3


Cow to Clown - Introduction
Chapter 1 - Where is the Grass Greener?
Chapter 2 - In the Land of Friends or Follies
you are here> Chapter 3 - Terminology
Chapter 4 - Other Side Of The Fence
Cow to Clown - Epilogue

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VeggieBite ...
Life threatening epidemics usually originate from live animals or birds packed together into extremely confined spaces. This causes a high level of cross-contamination where viruses can then mutate and finally jump across to different species, including humans. Sars, CJD and Bird flu are therefore a man-caused phenomena generated by the demands of a meat-eating population.

Terminology
... A radical reform of terms - to capture the interest of the internet mainstream towards animal welfare issues.

"The millions joining the communications mainstream of the Internet would be far more inclined to explore animal welfare issues if they felt there was far less stereotyping attached to the subject. What's needed is a more fluid and transparent term to describe compassion towards animals and the environment. Something that allows interaction for all. Terms like "animal rights campaigner" and "animal activist" are out ... "Animal Compassionate and Global Compassionate are in!"

VeggieGlobal and Looking-Glass have spread a new, universally embracing terminology, which you'll find used frequently around these sites ... They are terms that should encourage forward thinking methods of moral interaction by a far wider range of individuals, wherever or whoever he or she may be - either actively blocking a lorry at an English port - or else simply casting a vote on the Internet against calf slaughtering methods for veal.

A more accessible description of what compassionate people strive to achieve should open the action forum far wider than it is today ... It would also serve as a refreshing "hook" for media / press attention to animal welfare etc.

So, although we realize that the terms "Animal Rights Campaigners / Activists" concisely describes an active purpose, they misguidingly represent a self-styled elitism with a militant undertone. Those labels are too stereotypical and unfortunately fuels the media's focus on a select minority of, for example, over-angst loudmouthed women, whose simplistic attitude just creates further animosity amongst the general public - making it next to impossible in establishing rational dialogue through any diplomatic channels. Secondly, such stereotypical behaviour creates comic material for programmes such as The Ali G Show (UK).
Aggressive male extremists are another small proportion of the active movement. They blacken the cause both at the scene of the protest as well as through the eyes of the media. This minority group are acting on primal aggression only to be defended (and sometimes instigated) by a male-heavy police force displaying an equal measure of primal aggressiveness. The usual hair-trigger situation is created by the ignorant few.
Therefore it can only be concluded, particularly on the strength of recent clashes, that the term "Animal Rights / Environmental Campaigners or Activists" now sounds drearily stereotypical and somehow darkens the cause.

The millions joining the communications mainstream of the Internet would be far more inclined to explore animal welfare issues if they felt that there was far less stereotyping attached to it. What's needed is a more fluid and transparent description relating to their concerns. The online population (particularly young people) will be far more likely to take part in campaigns and activities towards compassionate causes if they felt less pigeonholed.
Calling someone a "Compassionate" hardly sounds like a term anyone would poke fun at, but more a word to aspire to.

We don't expect new terminology to replace old overnight, but VeggieGlobal and Looking-Glass would just like to plant the seed so to speak.

We would like to introduce a more widely acceptable, user friendly, 21st century term, namely: "Animal Compassionates"

And on the main platform embracing all environmental and humanitarian concerns, namely: "Global Compassionates"

next>> Chapter 4 - The other side of the Fence
Arguing your point without becoming self-righteous.

Index
Cow to Clown - Introduction
Chapter 1 - Where is the Grass Greener?
Chapter 2 - In the Land of Friends or Follies
you are here> Chapter 3 - Terminology
Chapter 4 - Other Side Of The Fence
Cow to Clown - Epilogue

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